nima Virtual Conference 2025 / Justin James

Justin James

Global Head of Growth, Global eTraining

Justin brings over three decades of experience in the engineering and construction industries, where he has played a key role in advancing digital design and Building Information Modeling (BIM) practices. Beginning his career as an apprentice in the UK, Justin’s journey has taken him across the globe—from transformative years in Australia to pioneering Canada’s first BIM 101 sessions in 2010.

A passionate advocate for collaboration and innovation, he founded a consultancy in 2013 to promote technology-driven project delivery and later served as Executive Director of aceBIM, driving industry-wide digital transformation. Today, as part of the Global eTraining team, Justin continues to champion education and knowledge sharing, helping shape the future of the AEC industry through integrity, innovation, and learning.